SIENS
“A wonderful vision under construction”.Siens celebrates the equation between the visibile and the invisible.Determining a new way of communicating with oneself and with others depending on the objects that are worn, it embodies the concept of visual re-codification.The Siens team – headed up by designers Roberto and Stefano Russo – is known for their experimental approach to eyewear and vision lying between our inner world and external experience, and the ability to codify them to express authenticity and uniqueness.
VADA
Named after the founder and creative director’s maternal grandmother, VADA is a brand steeped in history, vision, and personal style.
THEO
Actually it was the love for their clients that made Wim Somers and Patrick Hoet, opticians with their own store, decide to design and present a collection under the name of Theo.
OSCAR MAMOOI
Established in Milan in 2020, Oscar Mamooi is an eyewear brand named after its designer, which has made a significant impact in the eyewear world over these years.
PLATOY
Akira Ishiwatari, born and raised in Tokyo, is the creative mind behind Platoy.The brand name wants to summarize in one word the phrase “play plastic toys”, taking inspiration from a kid’s enthusiasm when receiving a toy.
VUARNET
Vuarnet has a story, and it’s unique.It began rue Boissy d’Anglas in Paris in 1957 where Roger Pouilloux had his workshops. This avant-garde optician, passionate by ski, will revolutionize the sunglasses world by inventing an exceptional glass, able to both protect him on slopes and provide a clear vision of the relief in overcast weather.